Feeding Guidelines

To calculate the approximate feeding amount for your pet, reference the feeding percentage table below to determine your pet’s appropriate feeding percentage.

Take your dogs current weight and multiply it by the corresponding percentages below



For a non active 50 lb dog  —-> 50 x 2% =  1 lb of food per day


Feeding Percentages Table
1.5% Weight Loss
2.0% Non-Active
2.5% Maintain Weight
3.0% Slight Weight Gain
3.5% Significant Weight Gain
4.0%  Puppies (8 weeks-1 year)
4.5-8.0% Puppies (4-8 weeks)
4.0-8.0% Pregnant/Lactating


Safe Handling Guidelines

Is it Safe?

A fresh raw meat diet is 100% safe and biologically natural. Canine digestion is very different from humans. Raw food is digested at a very fast rate due to the high acidic level in their stomach and short digestive tract. It quickly breaks down meat and raw bones. Their system is not designed to process carbohydrates and grains and results in a much longer digestion time allowing all the toxic and impure ingredients to infiltrate their system. Raw meat and bones is the natural way all canines are intended to eat.

Storage, Preparation and Safe Handling Guidelines

As with any raw meat whether for your dog or yourself and family, it is important to use safe handling practices.

Storing your dog food

Our food is prepared and packaged fresh by RED ROCK RAW and immediately frozen. Keep all meat frozen until you are ready to defrost and feed. Defrost your dog food for 24-36 hours in your refrigerator. Keep raw food separate from other food. If you are using the Patties, you can pull them apart and defrost what you need. The same is true for the meaty rocks. If ordering 6 lb chubs you can lightly thaw meat and cut it into desired portions and return to freezer until ready to defrost..


Wash all utensils, surfaces and hands with hot soapy water . Disinfectant can be used in addition if needed. We recommend stainless steel bowls for feeding. Plastic is a porous surface and can absorb bacteria.